From the Land of Sky Blue Waters

Picture this:A bear singing “From the land of sky blue waters…comes the beer refreshing, Hamms the beer refreshing”.

If you’re of a certain age and from a certain part of the country (Upper Midwest heading to the Pacific), you probably recall a classic beer ad about a classic beer (and a classic bear).

Decades later this ad and the beer continue to evoke good feelings.

We speak with Kirk Schnitker from Minnesota. Kirk is President of The Hamm’s Club, and has devoted a website and a club to preserving the artifacts, stories and spirit of Hamm’s Beer, its hey day and advertising.

At:
http://conversationsontheroad.com (Access August, 2008)